BEER: Sail & Anchor Cat’s Shank Kolsch

BEER: Sail & Anchor Cat’s Shank Kolsch

I’m recording this more to remind me than anything else.

Remind me just how cynical a beer this is, purported to be a ‘craft beer’ yet made under contract on behalf of a supermarket backed liquor group, the label a cheeky revival of an old pub brew with the pub also now owned by said supermarket.

In other words, this is just another supermarket own-brand beer that is ‘craft’ in marketing speak only.

As for the beer, well, safe to say it is a rather generic tilt at a Kolsch, with malted grain on the nose and a light, short palate. Not much flavour or excitement here… 2/5

 

Andrew Graham Avatar

Andrew Graham was once voted the 23rd most trusted wine critic on the planet. A WCA Journalism Young Gun now old hack with 25yrs as a buyer, judge, journalist, marketer and too much more.

3 responses to “BEER: Sail & Anchor Cat’s Shank Kolsch”

  1. Correct. These beers are just commercial rot in my view. Just so bloody boring. You feel cheated buying them -as I did (despite being warned by the bloke in the First Choice store). And the "historical tales" written on the back label are dangerous. Many folk might even start thinking they're true!

    MichaelC

  2. I wonder if the release of these 'old labels' is a response to the case that CUB was
    embroiled in a little while ago?

    http://au.news.yahoo.com/thewest/a/-/article/16745625/brewers-set-to-begin-beer-trademark-battle/

    1. I don't think so – this is one of ALH 's (Woolworth's pub arm) own establishments (hence they own the brand).

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